(SEPHORA, ULTA, URBANDECAY.COM)
This is it – THE most legendary primer in the beauty industry. Eyeshadow Primer Potion is coveted by makeup artists and makeup junkies alike because it guarantees more vibrant eyeshadow that lasts for 24 hours and NEVER CREASES! Once you experience its powers (plus how smoothly it glides on – an added bonus) you’ll never want to live without it. Original formula dries down invisibly, while Eden, Sin and Greed are shades that can also be worn as shadows or highlighters!
Love this! The claims are true. I use this as a solo eyeshadow as well as a primer. There are 4 different colors: Original, Eden (tawny nude-matte), Greed(gold), and Sin (shimmering champagne). My favorites are Greed and Sin. Crazy names!! They add a little shimmer to your lid if you want to wear this just as an eyeshadow, but if using as a primer, it really holds your eyeshadow in place all day. If you have oily lids or aging eyes, your eye makeup can end up in the crease of your eye lids after a while. This primer is the solution!